Local SEO · Google Business Profile · Content · Technical

Own the searches that happen in your city every single day.

Ads rent attention by the click. SEO builds an asset: your business in the Google Maps pack and on page one, working for you at 2 am, without a bid. We build that asset for local service businesses in Orange County and beyond.

Dental & orthoMed spaHVAC · plumbing · electricalContractorsLaw firmsAuto

Written audit of your site, Business Profile and top competitors within two business days. No contract to see it.

dentist near me
Google Maps · local pack
Coastline Dental Group★ 4.9 (318) · Dentist · Newport Beach · Open
#1 · you
Harbor Smiles★ 4.7 (142) · Dentist · Open
#2
Bayview Family Dentistry★ 4.6 (96) · Dentist · Closes 5 pm
#3
Organic result
coastlinedentalgroup.com › dental-implants
Dental Implants in Newport Beach | Same-Week Consults
Board-certified implant dentist. 0% financing, free 3D scan. See before & afters from 300+ patients.
“dental implants newport beach”
#14#3 · month 5
Organic clicks up 4× since month 1
Cost per click: $0
47 calls from Google Maps
Last 30 days · Business Profile · no ad spend
You own the rankings
Stop paying and the leads keep coming. Ads stop the minute the card does.
3 places to win
Maps pack, organic results, and the AI answers that now sit above both.
90 days to traction
Map-pack movement in 60–90 days; page-one for money terms by month 4–8.
Lead cost falls
Same fee, more leads every month. The math only gets better with time.
SEO and paid ads

Ads are rent. SEO is the mortgage. Most businesses need both, and they make each other cheaper.

Paid ads win the searches you don't rank for yet, starting this week. SEO earns those same searches permanently. Run together, each one hands the other data and drives down its cost.

Paid ads · demand now

Leads this week, for as long as you pay

Google Search, Local Services Ads and Meta put you in front of buyers immediately. The trade: every lead costs money, every month, forever.

Time to leads
Days
Cost per lead
Flat or rising
When you stop
Leads stop
Best for
New, urgent, seasonal
See the paid ads page →
SEO · demand you own

Slower to start, then it compounds

Your Business Profile, service pages and reviews earn the Maps pack and organic results. It takes months to build, and then every lead is free.

Time to leads
2–4 months
Cost per lead
Falls every month
When you stop
Rankings hold for months
Best for
Established, long-term, high-ticket

How they hand off to each other

  • AAds tell SEO what to build. Thirty days of ad search terms show exactly which phrases turn into calls. Those become the pages we rank.
  • SSEO pages make ads cheaper. A fast, relevant service page raises Google's quality score, so the same click costs less.
  • AAds cover the gap. While a page climbs from #14 to #3, ads hold the spot. When it lands, we cut that ad budget and move it to the next term.
  • SReviews lift both. The review push we run for the Maps pack also shows up as stars on your ads.
  • AOne set of numbers. Same call tracking, same report. You see cost per booked job across both, not two vendors blaming each other.
604530150 M1M4M7M10M12 Organic 44/mo Ads 19/mo Ad budget trimmed as pages land
Organic + Maps leadsPaid ads leadsIllustrative 12-month ramp, not a guarantee
What we do

Four pillars. Every account gets the first three; the fourth when the site is holding you back.

Core

Local SEO + Google Business Profile

The Maps pack is where local phone calls come from. We treat your Business Profile like a second website: optimized, active, reviewed, and tracked.

  • Profile audit and rebuild: categories, services, attributes, service areas, photos, Q&A
  • Review engine: request flow, response templates, velocity that Google rewards
  • Citations and directory cleanup so name, address and phone match everywhere
  • Weekly posts and offers; call, direction and message tracking from the profile
  • Location and service-area pages for every city you want to win
Core

Content + on-page

One page per service, per city, written to answer what people actually search, and structured so Google and AI assistants can quote it.

  • Keyword map built from real search data (and your ad search terms, if you run them)
  • Service pages that convert: pricing signals, FAQs, reviews, click-to-call above the fold
  • Articles that capture the questions before the purchase (“how much does a crown cost”)
  • Schema markup, internal linking, titles and metas done properly, every page
  • AI visibility: how ChatGPT, Gemini and Google AI Overviews describe and recommend you
Core

Technical SEO + site speed

Nothing ranks if Google can't crawl it or people won't wait for it. We fix the plumbing first, then keep it fixed.

  • Core Web Vitals: mobile speed, layout stability, image and script cleanup
  • Crawl and index audit: broken links, redirects, duplicate pages, thin pages
  • WordPress hygiene: plugins, caching, security, backups, hosting that isn't the bottleneck
  • Search Console and GA4 set up so every ranking and lead is measurable
  • Monthly health check with a fix list, not just a report

Website design / rebuild

When the current site is slow, dated or impossible to edit, we build a fast WordPress site designed to rank and to turn visitors into calls. SEO clients get it at a lower rate.

  • Conversion-first layout: phone, booking and reviews where the eye lands
  • Built on the keyword map, so every service has its own page from day one
  • Fast by default: lightweight theme, optimized images, no plugin sprawl
  • Migration with redirects so you keep the rankings you already have
  • You own it: hosting, domain and admin in your name
How we judge the work

Rankings are the means. Calls from Google are the score.

Every monthly report shows the same three things: where you rank for the terms that make money, what the Business Profile produced, and how many organic leads came in. Not traffic. Not impressions.

Sample account shown. Timelines and positions vary by market, competition and where the site starts; your audit will say what's realistic for you.

Sample account · dental · month 6Search Console + GBP
Maps pack calls
47
+31 vs month 1 · from Business Profile
Organic leads
29
+22 vs month 1 · calls + forms from site
Money terms on page 1
11/18
+9 vs month 1 · tracked weekly
KeywordMonth 1NowChange
dentist newport beach#19#3▲ 16Maps #1
dental implants newport beach#14#3▲ 11
emergency dentist near me—#6newMaps #2
invisalign cost orange county#31#8▲ 23
teeth whitening newport beach#22#12▲ 10
How an engagement runs

Foundation first, then pages, then authority. Then it compounds.

SEO fails when agencies publish blog posts on a slow site with a half-finished Business Profile. We do it in order.

1
Week 0

Audit + keyword map

Site, Business Profile, reviews, competitors and search data. You get the written audit and the list of terms we'll go after, in priority order.

2
Weeks 1–3

Foundation

Technical fixes, speed, tracking, Search Console. Business Profile rebuilt and the review engine switched on. Citations cleaned.

3
Weeks 3–8

Pages

Service and location pages built or rewritten to the keyword map, with schema and internal links. The pages that make money go first.

4
Months 2–4

Authority

Reviews accumulating, weekly profile activity, local links and mentions, content answering the questions before the sale.

5
Monthly

Report + adjust

One page: rankings for money terms, Business Profile calls, organic leads, what we did, what's next. A 20-minute call if you want it.

6
Month 4+

Compound

Expand to the next city, the next service, the next set of questions. Rankings you've won stay won while new ones are built.

Packages

Flat monthly fee. No long contract, no surprises.

Six-month minimum, because that's how long it takes to move a local market honestly. After that, month to month. Everything we build stays yours.

Local
$1,000/month
For one location that needs to win the Maps pack
  • Business Profile rebuild and weekly management
  • Review engine and citation cleanup
  • On-page optimization of your core service pages
  • Technical fixes and speed pass
  • 1 new page or article per month
  • Monthly one-page report
Start with Local
6-month minimum, then month to month
Authority
$2,500/month
For multi-location or high-ticket practices in competitive markets
  • Everything in Growth
  • Multiple locations or service lines, each with its own plan
  • 6+ pieces of content per month, including video scripts
  • Digital PR and link building campaign
  • AI visibility program: tracked and optimized across ChatGPT, Gemini, AI Overviews
  • Conversion testing on key pages · bi-weekly calls
Start with Authority
6-month minimum, then month to month

Website design or rebuild

A fast, conversion-first WordPress site built on your keyword map, migrated with redirects so you keep existing rankings. Scoped after the audit; SEO clients get a reduced rate.

From $3,500one-time · typical 4–6 weeks
Questions referrals usually ask

Straight answers.

How long until I see results?

Business Profile improvements usually show in the Maps pack within 60–90 days. Page-one rankings for the terms that make money typically take four to eight months depending on how competitive your city is and where the site starts. Anyone promising page one in 30 days is selling something else.

Should I do SEO or ads first?

If you need calls this month, ads first and SEO alongside it. If you already have steady business and want to stop paying per lead, SEO first. Most of our clients run both for the first six months, then trim the ad budget as rankings land.

Do I need a new website?

Not always. If the site is reasonably fast and editable we work with it. If it's slow, on an old builder, or impossible to add pages to, the audit will say so and give you a fixed price for a rebuild. We never recommend a rebuild to pad the invoice.

What do you actually do every month?

Manage and post on your Business Profile, run the review process, publish and optimize pages, fix technical issues, build local mentions, and track rankings and leads. The monthly report lists every deliverable so you can see the work.

Will AI search kill SEO?

It's changing it. AI answers pull from the same sources Google ranks: well-structured pages, real reviews, consistent business data. The work that wins the Maps pack is the same work that gets you recommended by ChatGPT. Our Authority plan tracks that visibility directly.

Do I own everything?

Yes. Website, hosting, domain, Business Profile, Search Console, content: all in your name. If we part ways, it all stays with you and the rankings you've earned keep working.

Next step

Send your website. You will get a written audit of your site, Business Profile and top competitors in two business days.

Message, text or call, whichever you prefer. No contract to see the plan.

Roozbeh Vishkaei · Founder, PixelmaticAIOrange County, CA · serving Southern California and remote